The recently concluded CAPTURE project targeted the streets surrounding Windhoek’s semi-mall, Shoprite Taxi Rank Market, Windhoek Flea Market, and Post-Street Mall Market, with a special focus on women, youth, and marginalized groups, such as the Ovahimba.
- The project implemented tailored training programs, workshops, mentorship, bi-monthly sessions, and vendor fairs to build capacity and foster digital transformation.
- Vendors played an active role in the project planning through dialogue sessions, planning, and implementation.
Activities entailed: Women’s Empowerment Breakfast and Resilience Hub, Training sessions to build the committee capacity of the market coordinators, Street Vendor Success Accelerator: Empowering Growth through Innovation, and Collaboration with Local Artists for Market Murals and Art Installations.
Met objectives
- Street vendors were equipped with business skills in financial management, marketing, and digital literacy, which expanded their market reach and improved operations.
- Vendor committee members’ capacity was built in leadership, negotiation, and conflict resolution, resulting in stronger representation and governance.
- An inclusive market environment was supported by promoting gender equality and enhancing female vendors’ resilience.
- Community identity was fostered through art and cultural events.